FeedValue vs Hotjar
Hotjar ships 100KB+ of JavaScript for heatmaps and recordings you may not need. FeedValue is sub-10KB, pure feedback, edge-delivered. They solve different problems.
TL;DR
Hotjar is a UX research platform (heatmaps, recordings, surveys). FeedValue is a feedback widget (reactions, feature requests, AI triage). If you need heatmaps, use Hotjar. If you need lightweight feedback collection, use FeedValue. Hotjar's heavy 100KB+ bundle and split product pricing (Ask/Observe/Engage) make it overkill for pure feedback.
Feature comparison
Different tools, different strengths
| Feature | FeedValue | Hotjar |
|---|---|---|
| Primary purpose | Feedback widgets | UX research |
| Starting price | $19/mo | $48/mo (Ask Plus) |
| JS bundle size | Sub-10KB | 100KB+ |
| Response limits | Unlimited | 250-1500/mo |
| Pricing model | Flat fee | Per response |
| Embeddable widget | ||
| Reaction widgets | ||
| AI categorization | ||
| Feature requests | ||
| Heatmaps | ||
| Session recordings | ||
| Webhooks | Pro ($49) | Scale ($128) |
| White-label | Pro ($49) |
Pricing breakdown
Hotjar splits into 3 products
Hotjar charges separately for Ask (surveys), Observe (heatmaps), and Engage (interviews). Each has its own pricing tier:
Ask (Surveys)
- Basic: 20 resp./mo (free)
- Plus: 250 resp. ($48/mo)
- Business: 500 resp. ($64/mo)
- Scale: Unlimited ($128/mo)
Observe (Heatmaps)
- Basic: 35 sessions/day (free)
- Plus: 100/day ($39/mo)
- Business: 500/day ($99/mo)
- Scale: Custom ($213+/mo)
Engage (Interviews)
- Basic: 2/mo (free)
- Plus: 3/mo ($59/mo)
- Business: 5/mo ($99/mo)
- Scale: Custom ($413+/mo)
FeedValue: one product, one price
$19/mo Starter, $49/mo Pro, $99/mo Business. Unlimited feedback responses on all plans. Sub-10KB widget delivered from the edge. No separate products to bundle, no response limits.
When to choose each
Choose Hotjar if...
- - You need heatmaps to see where users click, scroll, and get stuck
- - Session recordings would help you debug UX issues
- - You want NPS or satisfaction surveys, not feature requests
- - You need user interview scheduling
- - Bundle size isn't a performance concern for your site
Choose FeedValue if...
- - You need a lightweight feedback widget (sub-10KB vs 100KB+)
- - You want feature requests and bug report tracking
- - You need unlimited feedback without response limits
- - You want AI categorization and content-based routing
- - Performance matters -- every KB counts for your users
Use both if...
- - You want UX research (Hotjar) AND feature request tracking (FeedValue)
- - You're optimizing conversion (Hotjar) while building the roadmap (FeedValue)
Common questions
Need feedback collection, not heatmaps?
FeedValue is a sub-10KB feedback widget with AI triage. Try it free for 7 days. No credit card required.